{"product_id":"what-great-principals-do-differently-twenty-things-that-matter-most","title":"What Great Principals Do Differently: Twenty Things That Matter Most","description":"\u003cp dir=\"auto\"\u003e\u003cstrong\u003eThe 20 Keys to Becoming the Principal Every Student Deserves\u003c\/strong\u003e\u003cbr\u003e\u003cstrong\u003eAn Internationally Renowned Bestseller – Now Updated for 2026\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp dir=\"auto\"\u003eWhat separates great principals from the rest?\u003cbr\u003eNot charisma alone. Not perfect test scores.\u003cbr\u003eIt’s a clear, consistent set of attitudes and actions that create schools where every student feels seen, supported, and believed in.\u003c\/p\u003e\n\u003cp dir=\"auto\"\u003eIn this internationally acclaimed bestseller, \u003cstrong\u003eTodd Whitaker\u003c\/strong\u003e reveals the \u003cstrong\u003e20 keys to effective school leadership\u003c\/strong\u003e — distilled from decades of experience working with principals who changed lives and transformed entire school cultures.\u003c\/p\u003e\n\u003cp dir=\"auto\"\u003eNow in its third edition, this essential guide has been refreshed with powerful new strategies for:\u003c\/p\u003e\n\u003cp dir=\"auto\"\u003e• Recruiting top talent through smarter interview and reference questions\u003cbr\u003e• Retaining passionate educators who want to stay and thrive\u003cbr\u003e• Understanding that true leadership is not a one-time event — but a daily commitment to shaping a warm, collaborative, and student-centered school climate\u003c\/p\u003e\n\u003cp dir=\"auto\"\u003eWhether you’re a brand-new principal stepping into the role for the first time, or an experienced leader ready for fresh inspiration, this practical book will leave you feeling energized and equipped to lead with clarity and courage.\u003c\/p\u003e\n\u003cp dir=\"auto\"\u003e\u003cstrong\u003eWhat you’ll discover inside:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp dir=\"auto\"\u003e• The daily mindsets and actions that build trust and loyalty\u003cbr\u003e• Simple tools for hiring, onboarding, and keeping your best people\u003cbr\u003e• How to create a school culture that grows stronger with every interaction\u003cbr\u003e• Proven strategies that make a measurable difference in student achievement and teacher retention\u003c\/p\u003e\n\u003cp dir=\"auto\"\u003ePerfect for independent professional reading, graduate courses, or your next principal institute — \u003cstrong\u003eThe 20 Keys to Effective School Leadership\u003c\/strong\u003e is more than a book. It’s a practical companion that inspires you to do the work that truly matters… for the students who matter most.\u003c\/p\u003e\n\u003cp dir=\"auto\"\u003e\u003cstrong\u003eReady to become the principal every student needs?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp dir=\"auto\"\u003eClick “Add to Cart” and begin your journey to leadership excellence today.\u003cbr\u003eBecause when great principals lead with heart, every child wins — and every day feels like a victory.\u003c\/p\u003e\n\u003cp dir=\"auto\"\u003eYour students are waiting.\u003cbr\u003eYour school is ready for you. ✨\u003cbr\u003e\u003c\/p\u003e\n\u003ch2\u003eProduct details\u003c\/h2\u003e\n\u003cdiv id=\"detailBullets_feature_div\"\u003e\n\u003cul class=\"a-unordered-list a-nostyle a-vertical a-spacing-none detail-bullet-list\"\u003e\n\u003cli\u003e\u003cspan class=\"a-list-item\"\u003e\u003cspan class=\"a-text-bold\"\u003ePublisher ‏ : ‎ \u003c\/span\u003e\u003cspan\u003eRoutledge\u003c\/span\u003e\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan class=\"a-list-item\"\u003e\u003cspan class=\"a-text-bold\"\u003ePublication date ‏ : ‎ \u003c\/span\u003e\u003cspan\u003eApril 15, 2020\u003c\/span\u003e\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan class=\"a-list-item\"\u003e\u003cspan class=\"a-text-bold\"\u003eEdition ‏ : ‎ \u003c\/span\u003e\u003cspan\u003e3rd\u003c\/span\u003e\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan class=\"a-list-item\"\u003e\u003cspan class=\"a-text-bold\"\u003eLanguage ‏ : ‎ \u003c\/span\u003e\u003cspan\u003eEnglish\u003c\/span\u003e\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan class=\"a-list-item\"\u003e\u003cspan class=\"a-text-bold\"\u003ePrint length ‏ : ‎ \u003c\/span\u003e\u003cspan\u003e176 pages\u003c\/span\u003e\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan class=\"a-list-item\"\u003e\u003cspan class=\"a-text-bold\"\u003eISBN-10 ‏ : ‎ \u003c\/span\u003e\u003cspan\u003e036734467X\u003c\/span\u003e\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan class=\"a-list-item\"\u003e\u003cspan class=\"a-text-bold\"\u003eISBN-13 ‏ : ‎ \u003c\/span\u003e\u003cspan\u003e978-0367344672\u003c\/span\u003e\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan class=\"a-list-item\"\u003e\u003cspan class=\"a-text-bold\"\u003eItem Weight ‏ : ‎ \u003c\/span\u003e\u003cspan\u003e9.6 ounces\u003c\/span\u003e\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan class=\"a-list-item\"\u003e\u003cspan class=\"a-text-bold\"\u003eDimensions ‏ : ‎ \u003c\/span\u003e\u003cspan\u003e6 x 0.41 x 9 inches\u003c\/span\u003e\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e","brand":"The Book Stella","offers":[{"title":"Default Title","offer_id":67233010024697,"sku":null,"price":22.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0840\/6948\/2745\/files\/WhatGreatPrincipalsDoDifferently.jpg?v=1790548468","url":"https:\/\/thebookscharm.com\/products\/what-great-principals-do-differently-twenty-things-that-matter-most","provider":"My Store","version":"1.0","type":"link"}